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DELIVERY MODELS & CUSTOMER RELATIONSHIP MANAGEMENT
What is a delivery model in the context of retail banking?
A delivery model refers to the channel or method through which a bank delivers its products and services to customers, such as branches, ATMs, internet banking, or mobile banking.
What is a Self-Service Terminal (SST) in the context of banking delivery?
Automated machine enabling deposits, withdrawals, and account inquiries without staff.
What is the primary objective of Customer Relationship Management (CRM) in banking?
The primary objective of CRM in banking is to acquire, retain, and grow profitable customer relationships by understanding customer needs and delivering personalized services.
What is Customer Acquisition Cost (CAC) in banking CRM?
Total cost incurred to attract and onboard one new bank customer.
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